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Complicated subscription cancellation

Company

Ipsy

Date

Nov 6, 2022

Industry

Health & Wellness

Description

Ipsy makes it incredibly difficult to cancel a membership. Plus, they treat their glam bags and refreshments as separate memberships, so you must separately cancel each if you wish to cancel all. The cancel flow is filled with dark patterns including having 24 hours to click a button on an email that doesn’t get delivered right away.

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