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Difficulty to remove account and subscriptions




Oct 13, 2023


Health & Wellness


Headspace has intentionally designed their user interface to prohibit users from canceling their subscription renewals via the app itself. Users must navigate a convoluted path through third-party platforms or customer service to cancel their subscriptions, a clear example of a “dark pattern” aimed at reducing churn rate by making the cancellation process as difficult as possible.
Headspace also does not allow users with “active” subscriptions to request account deletion. This tactic not only retains the user’s financial commitment but also keeps their personal data within the Headspace ecosystem.

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